Once your business becomes successful it naturally leads to uprisal of similar products created using the same framework.
Everyone and their mom have heard about Uber and the majority of us have used it at least ones or even on a daily basis. Starting the idea development in 2009 and actually launching the first test cars in 2011, nowadays Uber has gained so much reasoned recognition that a specific branch of startups has appeared referred to as ‘Uber for X’.
As of now Uber is available in 633 cities worldwide with more than 150.000 driver-partners and about 40 million monthly riders.
What Is Uber?
So what actually is Uber itself? In case you’ve missed it somehow, Uber is a transporting and delivery application created by Uber Technologies Inc. in San Francisco, CA, USA. The name itself is derived from German über - ‘above’, which ventures to be more efficient than other existing services (justified, we say). The main idea is basically ordering a ride through the app.
There are various functions available:
- sharing rides (UberPool)
- luxury ride
- ride for a wheelchair
- pet ride
- food delivery (UberEATS)
- helicopter rides from NYC to The Hamptons (UberCHOPPER - yeah, I know)
Another very efficient additions are cashless pay and a chance to rate five-star scores for both drivers and riders, which can benefit as well as warp both sides. And you never again get a ride with someone who you have rated above three stars!
The Core Framework
There are three basic pinpoints of Uber for X startup model:
- receiving demanded offline services after placing an order online
- laborers are able to accept or decline providing the service after getting a notification about an available order
- two stand-alone mobile apps for service receiver and provider
Pick Your Niche
Moreover, Uber for X goes much further than taxi service and similar kinds of transportation. There’s a whole list we’ve prepared for you to see the versatility that made it so popular and widely applied:
- Delivery. Starting safe, it still does differ from your common taxi service.
- Logistics. I promise we will get to the fun part ASAP, but Uber-like applications are of great help when it comes to logistics and cargo traffic.
- Household chores/Domestic work. Hiring someone for cleaning or repair.
- Health and medicine. Getting a doctor appointment or an instant consultation. without stressing yourself out in a hospital
- Pet care. A great solution for busy owners and dog-lovers. You can either order just daily dog walking or someone fully watching your pupper while you’re away.
- Beauty services. On-demand cosmetologic servises, manicure, haircuts and all that jazz.
- Vacancy market. Local or specifically aimed app for job-seekers and employers, most likely having more choice than common sites.
- Travelling. Finding an accomodation or an overnight.
There are much more options, and now you can see that borders are near nonexistent when it comes to Uber for X company profile.
Alex Osterwalder's Business Model Canvas is what lies inside the Uber concept. It consists of nine segments interconnected with each other, divided into groups: product, market and value.
Let’s briefly go through what each category plays as:
- Value propositions. What value do you offer your customers and which customer needs do you meet.
- Customer segments.Who is your audience?
- Distribution channels. Service delivering channels.
- Customer relationships. How is the customer integrated into your business model?
- Revenue Streams. What evenues are your customers willing to pay and how does it contribute to your overall revenues?
- Key resources. What key resources the other segments require?
- Key activities. What key activities to the other segments require?
- Key Partners. Who are your key partners/suppliers and what resources do you earn from them?
- Cost structure. Compare the most important and the most expensive key resources.
If you are interested in getting more profound info on that topic, please go here.
Make No Mistake
Of course there are loads of successful Uber-like businesses, but there are tons of the ones that failed as well. Let’s learn from others’ mistakes and try to reduce our own, shall we?
- Irrelevant solutions. Don’t forget that when Uber was on the final stages of development, such product was needed and the market was ready for it. Think about what customers will use your app for and estimate if it really is that efficient.
- Launch timing. Following the previous one, it’s important for your app to get noticed and then purchased and it depends heavily on the times you launch it.
- Be sure to get all your market research correctly.
- Wrong people. Be careful in choosing your business partners and make sure you can trust them so they don’t back off and leave fund-less.
You haven’t forgot about the post release support and measuring your app’s analytics to give it a fair chance in the market competition, righ? Yeah, just checking.
We hope you found the answers you looked for in this article, and we hope you are inspired to evaluate your Uber for X product!
If you are ready to share your glorious idea of Uber for X startup, feel free to contact us. Thunderrise Dev Team is at your service.